6.1 - Web 2.0

Since utilizing the web as a platform is a platform for doing business through the internet, Sunshine Land can utilize the web as a platform by letting the employees e-mail each other, along with e-mailing the customers with different specials that the amusement park offers. Harnessing collective intelligence allows users to contribute information to the website of the company, which improves the content of the website. Our company's website can have a blogging section so the users can blog about their visit to the park that day. Other users that don't know about our park yet can go on the website and look at what our customers have to say, which potentially could bring in more business. Leveraging the data bases success of a company on powerful databases containing amounts of useful information. Our website will have information about our rides and our customers. Implementing innovative web capabilities allow the company to use widgets, web services, or mashups to make their website more personal for their customer. Sunshine Land will add calendars for our employees to look at and add dates that they need off or look at the holidays that they will already have off. Also, our website will be able to be reached through any device or any network for our employees and customers.